sloganeering
sloganeering Lexical Profile
sloganeering Game Scores & Validity
• noun
The practice of inventing or repeatedly using simplistic, catchy slogans, especially in politics or advertising, often as a substitute for substantive argument or analysis.
"Voters grew tired of the candidate's hollow sloganeering and demanded concrete plans for economic reform."
• verb
To invent or use slogans excessively or simplistically, especially in political campaigning or persuasion.
"Instead of addressing the complex budget deficit, the opposition party spent the entire debate sloganeering."
Word Nuance & Usage
"Sloganeering" carries a consistently pejorative connotation, implying that someone is relying on superficial catchphrases as a substitute for substantive thought, policy, or debate.
• Rhymes for sloganeering
Word Origin & Etymology
Coined in the early 20th century from "slogan" (which comes from the Scottish Gaelic "sluagh-ghairm," meaning "army cry") combined with the agentive suffix "-eer" (modeled on words like "electioneering" and "pamphleteering") and "-ing."