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Definition of retarget
retarget
/riːˈtɑːrɡɪt/
re · tar · get
Past Simple:retargeted
•Past Participle:retargeted
•Present Participle:retargeting
retarget Lexical Profile
CEFR
C1
Grade
10
Tier
2
Usage
Rare
Syllables
3
retarget Game Scores & Validity
Scrabble US
Scrabble UK
WWF
Wordle Guess
• verb
1
To direct an effort, policy, or strategy toward a new or different objective, group, or goal.
Example
"The charity decided to retarget its funding toward rural educational programs."
2
To display online advertisements again to users who have previously visited a website or interacted with a brand without making a purchase (in digital marketing).
Example
"The e-commerce platform uses browser cookies to retarget shoppers who abandon their online carts."
3
To adapt a software program, compiler, or digital animation so that it functions on a different computer architecture or character model.
Example
"The engineers had to retarget the compiler to support the new mobile processor."
Synonyms
View all synonyms for retarget• Rhymes for retarget
• Nearby Words
Cite this Entry
Wordmom. (2026). Definition of Retarget. In Wordmom Dictionary. Retrieved Nov 5, 2026, from https://wordmom.com/dictionary/retarget