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Definition of merchandising

merchandising

/ˈmɜːr.tʃən.daɪ.zɪŋ/
mer · chan · dis · ing

Past Simple:merchandised
•
Past Participle:merchandised
•
Present Participle:merchandising
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merchandising Lexical Profile

merchandising Game Scores & Validity

• noun

1

The activity of promoting the sale of goods, especially by their presentation, pricing, and display in retail outlets.

Example

"Effective visual merchandising near the entrance significantly boosted the store's seasonal sales."


2

Commercial products, such as clothing, toys, or souvenirs, created and sold using the branding of a popular film, television show, celebrity, or sports team.

Example

"The animated film earned even more revenue from merchandising than it did at the box office."

Synonyms
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• verb

1

To promote the sale of goods, especially by their presentation and display in retail outlets (present participle of merchandise).

Example

"The store staff spent the morning merchandising the new autumn collection along the main aisle."

Synonyms
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Word Origin & Etymology

Derived from the verb 'merchandise', which entered Middle English via Old French 'marchandise' (trade or goods), ultimately from Vulgar Latin 'mercatare' (to trade) and Latin 'merx' (wares, commodities).

Cite this Entry


Wordmom. (2026). Definition of Merchandising. In Wordmom Dictionary. Retrieved Nov 5, 2026, from https://wordmom.com/dictionary/merchandising
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