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Definition of mailshot

mailshot

/ˈmeɪl.ʃɑːt/
mail · shot
Plural:mailshots
•
Past Simple:mailshotted
•
Past Participle:mailshotted
•
Present Participle:mailshotting
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mailshot Lexical Profile

mailshot Game Scores & Validity

• noun

1

British A bulk dispatch of promotional material, circulars, or advertisements sent by post or email to a large number of prospective customers at the same time.

Example

"The marketing department prepared a seasonal mailshot to inform local residents about the store's upcoming winter sale."

Synonyms
View all synonyms for mailshot

• verb

1

British To send promotional material or circulars in bulk to a group of people or organizations by post or email.

Example

"The charity decided to mailshot all previous donors ahead of its annual fundraising appeal."

Synonyms
View all synonyms for mailshot

• Rhymes for mailshot

• Nearby Words

mailman
mailout
mailroom
mailshot
mailvan
maim
main

Word Origin & Etymology

Coined in mid-20th-century British English as a compound of 'mail' and 'shot', likening a wide distribution of promotional letters to a scattergun blast.

Usage Trend

Historical frequency of usage in published text.

180019102020
Data source: Google Books Ngram Viewer

Cite this Entry

Wordmom. (2026). Definition of Mailshot. In Wordmom Dictionary. Retrieved Nov 5, 2026, from https://wordmom.com/dictionary/mailshot
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