logos
logos Lexical Profile
logos Game Scores & Validity
• noun
In classical rhetoric, a mode of persuasion that appeals to logic, reason, and factual evidence to convince an audience.
"The speaker strengthened her argument through logos by citing peer-reviewed data and economic statistics."
In ancient Greek philosophy, the rational principle that governs and develops the universe.
"Stoic philosophers believed that living virtuously required aligning one's personal will with the cosmic logos."
In Christian theology (often capitalized), the divine Word of God, identified with Jesus Christ as the second person of the Trinity and the agent of creation.
"The opening chapter of the Gospel of John famously introduces the theological concept of the Logos becoming flesh."
Word Nuance & Usage
Do not confuse the uncountable philosophical and rhetorical term 'logos' (pronounced LOH-goss or LOH-gohz) with the plural form of 'logo' (graphic emblems or brand symbols).
• Nearby Words
Word Origin & Etymology
Borrowed directly from Ancient Greek 'logos', meaning 'word, speech, discourse, or reason', derived from the verb 'legein' ('to speak, gather, or recount').