influencer
influencer Lexical Profile
influencer Game Scores & Validity
• noun
A person who uses an established presence and large following on social media platforms to endorse products, shape consumer habits, or promote lifestyle trends.
"The cosmetics company partnered with a popular beauty influencer to launch its new skincare line."
A person or thing that exerts a strong effect on the decisions, opinions, or behavior of others.
"Early childhood educators are among the most important influencers of a student's lifelong attitude toward learning."
• Nearby Words
Word Origin & Etymology
First attested in the mid-17th century as an agent noun derived from the verb 'influence' (which comes from Medieval Latin 'influentia', literally 'a flowing in', originally referring to the astrological power of the stars), the word gained widespread global prominence in the 2010s to describe social media personalities.