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Definition of advertorial

advertorial

/ˌædvɚˈtɔːriəl/
ad · ver · to · ri · al
Plural:advertorials
•
Adjective:advertorial
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advertorial Lexical Profile

advertorial Game Scores & Validity

• noun

1

A newspaper, magazine, or online advertisement giving information about a product or service in the style of an objective editorial or journalistic article.

Example

"The four-page travel supplement turned out to be an advertorial paid for by the national tourism board."

Synonyms
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Antonyms
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• adjective

1

Relating to or having the nature of an advertisement presented in the form of objective editorial content.

Example

"The publisher implemented stricter labeling standards to distinguish advertorial features from regular investigative journalism."

Synonyms
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• Rhymes for advertorial

• Nearby Words

advertisement
advertiser
advertising
advertorial
advice
advil
advisability

Word Origin & Etymology

Coined in the mid-20th century (first attested around 1946) as a portmanteau blending 'advertisement' and 'editorial'.

Cite this Entry

Wordmom. (2026). Definition of Advertorial. In Wordmom Dictionary. Retrieved Nov 5, 2026, from https://wordmom.com/dictionary/advertorial
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