activation
activation Lexical Profile
activation Game Scores & Validity
• noun
The action or process of making something active, operational, or functional.
"Account activation requires clicking the verification link sent to your email address."
The process of increasing the rate of a chemical reaction or making a substance, molecule, or biological cell reactive (in chemistry and biology).
"The presence of the catalyst lowered the energy required for the activation of the molecules."
A marketing campaign, event, or interactive experience designed to engage consumers directly with a brand.
"The beverage company set up an interactive brand activation at the music festival."
• Rhymes for activation
Word Origin & Etymology
Formed in the late 19th century from the verb 'activate' and the suffix '-ion', ultimately tracing back to the Latin 'actus', meaning 'a doing' or 'an impulse'.